RedBoots Presentations & Articles

Search Marketing, The Big Picture
CIO Roundtable, Baltimore, Md 2006

News Search
Search Engine Strategies, San Jose, CA August 2006

Reputation Management
Search Engine Strategies, San Jose, CA August 2006

Tracking Key Performance Indicators for Online Campaigns
May 23, 2006 - John Hopkins University
Presentation is zipped and in PDF format.  

Chicago Search Engine Strategies December 2005: "Reputation Management"
Presentation is zipped and in PowerPoint format.  

Direct Marketing Association of Washington E-Marketing Day September 20, 2005: "Blog Marketing and RSS: Power Tools for Online Visibility"
Presentation is zipped and in PowerPoint format.  

San Jose Search Engine Strategies Conference June 2005: "RSS: Power Tool for Search Engine PR"
Presentation is zipped and in PowerPoint format.

FundRaising Success Magazine June 2005: "Online Fundraising"

DMAW's Internet Day Presentation: "Search Engine Pay Per Click Advertising: How to Get the Most Out of It"
Presentation is zipped and in PowerPoint format.

Search Engine Strategies August 2004 Conference & Expo Presentation: "Search Engine PR: Reaching Journalists Online"
Presentation is zipped and in PowerPoint format.

ASAE Marketing & Membership Symposium Presentation: "10 Ways (and more) to Increase Your Online Sales, Memberships, Registrations"
Presentation is zipped and in PowerPoint format. 

Presentation: "Best Practices for E-Philanthropy: Tactics to Improve Your Online Revenues"
Presentation is zipped and in PowerPoint format. 

American Fundraising Professionals DC Roundtable Presentation: "How to Integrate the Web into Your Fundraising"
Presentation is zipped and in PDF format (requires Adobe Acrobat Reader).